Once you have set up Google Analytics on your recruitment site you can start setting up Goals to monitor whether you are achieving your objectives. By way of example we are going to consider a simple goal that will monitor candidates registering on our careers site.
When investigating software to assist your recruitment function it’s easy to be overwhelmed by feature lists and the latest ‘must have’ functionality. The key to finding the right system for you is understanding if and how the technology will help you to achieve your recruitment goals
If you want to get serious about measuring your online candidate experience you need to start tracking how your candidates are finding, viewing and interactingwith your recruitment website. A good first step is to ensure you have Google Analytics installed. If you don't here are some helpful instructions to get you started.
The key to success is to keep your processes simultaneously ticking over which, when you think about it, is a lot like juggling.
With recent recruitment news articles highlighting companies' fears of an impending skills gap in the job market due to young people being put off by today's recruitment processes, Eploy clients such as Matalan began addressing this issue long before it became newsworthy.
How marketing analytics tools can help to measure and improve the performance of your careers website.
As technologists we are often guilty more than most of using and latching onto ‘buzzwords’. On a constant mission to differentiate ourselves from our competitors we seek the ‘unique value proposition’. We ‘think outside the box’; our internal teams have ‘mind showers’ where ‘blue sky thinking’ shortlists possible ideas that we may ‘focus group’. We may take one of these ideas and ‘run it up the flagpole to see who salutes it’.
The recruitment industry is full of buzz words. From talent communities, psychometric testing and social media, to mobile, gamification, job boards and talent pools - there is always something new.
Was 2013, as predicted, really the year for mobile recruitment sites?
Recruitment software has evolved significantly with countless tools and features designed to make life easier for recruiters. As a result there is a lot to consider when choosing the right system for your organisation. A technology partner who can integrate their systems to fully meet your requirements and who can be relied upon to fulfil the changing needs of your organisation is of paramount importance.
With more and more employees using personal Cloud services to store work-related documents, companies need to adopt best practices and protect themselves from the issue of data being leaked or lost.
Earlier this year Google announced its plans to change how it ranked smartphone search results, which means if your career site is not built to render a mobile optimised version of EACH page, then your website will start ranking lower and may even be removed from Google's mobile search results.
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